Cookie Policy
Last updated: April 2026
This Cookie Policy explains what cookies and similar tracking technologies are used on bearsolutionsmt.com, why we use them, and how you can manage your preferences. This site uses CookieBot to obtain and record your consent before placing any non-essential cookies.
1. What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They allow the site to remember information about your visit and can serve various purposes — from keeping the site functional to tracking your behaviour across the web for advertising purposes.
We also use other tracking technologies such as pixels, tags, and scripts deployed via Google Tag Manager.
2. Cookie Categories
Strictly Necessary
Essential for the website to function. Cannot be switched off and do not require consent.
| Tool | Purpose | Provider |
|---|---|---|
| CookieBot | Stores your cookie consent preferences | Cybot A/S (Denmark) |
Analytics & Performance
Help us understand how visitors interact with the site. All data is aggregated where possible. Enabled only with your consent.
| Tool | Purpose | Provider |
|---|---|---|
| Google Analytics 4 | Website traffic analysis, scroll tracking, click events, form submissions, session data | Google LLC (USA) |
| Microsoft Clarity | Session recordings, heatmaps, and click analysis | Microsoft Corp. (USA) |
| TruConversion | Visitor recordings, heatmaps, and conversion funnels | TruConversion (USA) |
Marketing & Advertising
Used to track conversions, build remarketing audiences, and measure advertising effectiveness. Enabled only with your consent.
| Tool | Purpose | Provider |
|---|---|---|
| Google Ads | Conversion tracking, remarketing audiences, and campaign attribution | Google LLC (USA) |
| Google Conversion Linker | Links clicks to conversions across Google products | Google LLC (USA) |
| Meta Pixel | Facebook and Instagram advertising, conversion tracking, and custom audiences | Meta Platforms Inc. (USA) |
| X (Twitter) Pixel | X advertising conversion tracking and audience building | X Corp. (USA) |
| Impact.com | Affiliate and partnership attribution tracking | Impact Tech Inc. (USA) |
Tag Management
Google Tag Manager itself does not use cookies, but deploys all the tags listed above based on your consent.
3. UTM Parameters & DataLayer
We capture UTM campaign parameters (utm_source, utm_medium, utm_campaign, etc.) from URLs and push them to the DataLayer. This data is used solely to understand which marketing channels drive traffic and is not stored as a cookie on your device.
4. How to Manage Your Preferences
When you first visit the site you will be shown a consent banner powered by CookieBot. You can accept all categories, select individual categories, or decline non-essential cookies.
You can change your preferences at any time by clearing your cookies and revisiting the site, or by opting out directly through the providers:
5. International Transfers
Google, Meta, Microsoft, and X are US-based companies. Data transferred to them is covered by Standard Contractual Clauses or other adequacy mechanisms under GDPR Article 46.
6. Changes to This Policy
We may update this Cookie Policy when we add or remove tools. The "last updated" date at the top will reflect any changes.
7. Contact
For any questions, contact us at info@bearsolutionsmt.com.